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CRM ADOPTION: An Organizational Change Management Framework

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General

TopLine Strategies has published a white paper titled, “CRM ADOPTION: An Organizational Change Management Framework.” The publication is intended to help companies implementing CRM to design and execute an effective CRM user adoption plan. 

CRM Adoption Abstract:

How to Drive Microsoft Dynamics 365 User Adoption with Marketing Automation

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Microsoft Dynamics CRM

Are you looking to increase usage of Microsoft Dynamics 365 in your organization?

There’s a solution you may have not thought of – marketing automation. And it isn’t just for marketing anymore. Our white paper will show you use cases for marketing automation in departments throughout your organization so you can get the most out of Microsoft Dynamics 365.

New White Paper Delivers Critical Insight into CRM Adoption

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General

TopLine Strategies outlines how your company can gain 100 percent CRM user community adoption, and accelerate access to measureable returns on your CRM investment 

FOR IMMEDIATE RELEASE 

SCOTTSDALE, AZ (April 23, 2015) – TopLine Strategies has published a white paper titled, “CRM ADOPTION: An Organizational Change Management Framework.” The publication is intended to help companies implementing CRM to design and execute an effective CRM user adoption plan. 

The Modern Approach to Business Intelligence

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Tableau

This report outlines seven key attributes of the modern approach to business intelligence that will help you quickly see, understand, and share analytics. Whether you’re working with data in spreadsheets, warehouses, or across disparate data sets, consider these attributes when evaluating software tools to empower your entire organization—from executives to analysts, to IT, across departments and geographic locations, in the office and on the go.

The 2015 State of Marketing Report

The 2015 State of Marketing Report

Salesforce has released their 2015 State of Marketing report. In the fall of 2014, they surveyed thousands of marketers to learn their top priorities for 2015 across all digital channels, along with how their budgets, metrics and strategies would support those goals.

With more than 5,000 responses, the report offers a data-centric look at the digital marketing landscape for 2015, in addition to an increasing significance of the customer journey.

Desktop Virtualization R/x for Medical Center

Oakland's Alameda County Medical Center completely sidestepped buying hundreds of new PCs, opting instead for a thin-client solution delivering consistent high performance to users. This timely case study shows how.

Citrix propaganda, but that said, darn useful to sorting out thin client technology in the medical environment.

- Michael Grollman