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Salesforce Named a Leader in CRM Suites by Independent Research Firm

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Salesforce

SAN FRANCISCO—Salesforce [NYSE: CRM], the global leader in CRM, today announced Salesforce was named a leader by Forrester Research in its report, The Forrester Wave™: CRM Suites, Q4 2018.

Salesforce received the highest score possible in the category of market presence, as well as the criteria of product strategy, delivery and extensibility ecosystem, sales force automation (SFA), marketing automation, customer service, field service and customer journey support. In the report, Forrester describes Salesforce as “a foundation for smarter engagement on a broader scale.”

Align Technology Expands Use of Salesforce, Leveraging Einstein Analytics to Drive Continued Innovation and Enhanced Customer Experiences with Invisalign® Treatment

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Salesforce

Leader in clear aligner orthodontics uses the Salesforce Lightning Platform to quickly build and deploy apps for employees, doctors, patients and consumers

Expands across the Lightning Platform, Analytics, Sales Cloud, Service Cloud, Marketing Cloud, Health Cloud and Success Cloud to further transform its business

Infuses apps with Salesforce Einstein Analytics to connect with Invisalign doctors and their patients in smarter, more powerful ways

Salesforce Expands the Sales Cloud Platform with Faster Prospecting, Flexible Billing and Intelligent Marketing Automation

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Salesforce

High Velocity Sales now delivers tailored sales cadences and work queues to each inside sales rep - increasing their productivity and focus on the most valuable prospects

New Salesforce Billing streamlines the revenue lifecycle with usage-based pricing, evergreen subscriptions and flexible invoicing

Salesforce Pardot is now powered by Einstein and Lightning, aligning marketing and sales teams with AI-powered campaign insights and behavior scoring to deliver smarter, more personalized customer experiences

Say Hello to Einstein Voice: Salesforce Ushers in New Era of Conversational CRM

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Salesforce

Einstein Voice Assistant will transform the way people work, allowing them to get personalized daily briefings and make conversational updates to Salesforce via the Salesforce Mobile App or smart speaker of their choice

Admins will be able to build customer-facing Einstein Voice Bots connected to Salesforce, delivering more engaging, branded experiences with clicks, not code