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CRM and Social Networking: Engaging the Social Customer

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Microsoft Dynamics CRM

As social networking sites explode in popularity, the hype and interest continue to build. Facebook alone topped 200 million users in 2009 (Wauter 2009). But sorting the fact from the hype can be a challenge. Social networking at a high level is described as the convergence of technologies that make it possible for individuals to easily communicate, share information, and form new communities online.

A 5-Minute Guide to Business Analytics

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TIBCO Spotfire

In Hollywood, nothing is more chic than analytics. On TV shows like CSI and in films like Iron Man, the industry’s most iconic stars depend upon data to help solve crimes or thwart world destruction. Even superheroes rely on solutions accessed at the touch of a finger on a sleek, glowing screen. Hollywood gets it: analytics is sexy. This document shows you how!

A 5-Minute Guide to Business Analytics

Posted in

TIBCO Spotfire

Loyal customers are a company’s most valuable asset. Yet customer acquisition, retention, and cross-selling are more challenging than ever. Disparate data sources, proliferating market segments, and ever more agile competition can make it all seem daunting. This document reviews how business intelligence can make it not seem all so daunting.

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