Customer Engagement, Business Value: How to Deal with the 21st-Century Customer

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Customer Service

Customer engagement is top of mind for business executives across the world. It's no surprise. Customers are more demanding than ever and are talking more about your brand than ever. What do you do to keep them engaged? What is customer engagement? Who has done it well? Who hasn't? Author and thought leader Paul Greenberg helps you figure out how to think about and act on the programs for customer engagement that you need to make your business successful in the 21st century.