You are here

Case Studies

NXP Semiconductors Controls Margins with Spotfire Analytics

Posted in

TIBCO Spotfire

NXP Semiconductors creates solutions that enable secure connections for a smarter world. In the semiconductor industry, constant margin improvement is a common challenge, and no different for NXP. “We have a complex sales model in which we sell our products directly to customers and also through distributor channels,” explains Liesbet Wouters, senior business process expert.

Major health insurance company unifies sales, marketing and customer service

Posted in

Microsoft Dynamics CRM

With the number and complexity of support calls increasing as a result of federal healthcare reform, Blue Cross Blue Shield of Louisiana (BCBSLA) sought a solution that could reduce call-handling times and introduce efficiencies in customer service. The company deployed Microsoft Dynamics CRM to streamline call center operations and automate sales and marketing efforts. With sales, marketing and customer service now operating on a single system, decision-makers have gained insight into these aspects of the business.

Salesforce Service Cloud: Flexera Software

Posted in

Salesforce Service cloud

Flexera Software deployed Salesforce Service Cloud to streamline and consolidate its customer service and support processes and provide greater visibility across customer relationships. Nucleus found the project enabled the company to reduce its IT costs while increasing support engineer productivity and improving the overall customer experience.

Marks and Spencer Empowers Business Analysts with Spotfire

Posted in

TIBCO Spotfire

Retail giant Marks and Spencer wanted to empower its business analysts to learn more about the business and use that knowledge for better decision-making. “We wanted to further improve the productivity of the organization, with a particular focus on IT,” says Keith Goldthorpe, information architecture lead. “That included optimizing the number of people working on projects and improving the speed at which we could deliver solutions.”

Pages