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Eight Ways Pardot Can Unlock Salesforce CRM

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Salesforce Pardot

58% of top-performing companies - companies in which marketing contributes more than half of the sales pipeline - have adopted marketing automation. (Forrester Research)

Not impressed?

Consider this: a quarter of all B2B Fortune 500 companies are already using marketing automation, along with 76% of the world’s largest SaaS companies. (Pardot)

Customer Service Trends for 2016

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General Customer Service

The year 2016 has been labeled the year of the customer in the world of customer service. Customers want personalized service where and when they are requesting it. On the other hand, they also are not exclusively wanting to rely on the assistance of others, but want to, at times, discover the answers themselves. As we look ahead, what trends will be in the forefront? We have gathered six trends to be on the watch out for and plan for in 2016.

Salesforce Service Cloud Named a Leader by Independent Research Firm

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Salesforce Service cloud

Positioned as a leader in customer service solutions for Enterprise Organizations and Midsize Teams

SAN FRANCISCO—Jan. 7, 2016—Salesforce (NYSE: CRM), the Customer Success Platform and world’s #1 CRM company, today announced Salesforce Service Cloud was named a leader by Forrester Research in its reports, The Forrester Wave™: Customer Service Solutions For Enterprise Organizations, Q4 2015, and The Forrester Wave™: Customer Service Solutions For Midsize Teams, Q4 2015.

Salesforce Announces New Marketing Cloud Services, Empowering Retailers to Create Smarter 1-to-1 Customer Journeys

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Salesforce Marketing Cloud

SAN FRANCISCO—January 19, 2016—Salesforce (NYSE: CRM), the Customer Success Platform and world's #1 CRM company, today announced two new Salesforce Marketing Cloud services for retailers at the National Retail Federation (NRF) Big Show 2016—Salesforce Strategic Framework for Retail Customer Journeys and Strategic Retail Professional Services—empowering retailers to create smarter 1-to-1 customer journeys. These new services combine the world’s #1 CRM with industry and cloud transformation expertise to help retailers increase revenue through personalizing their customer engagements.

Top 10 Trends for 2016: Cloud

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Tableau

As the cloud becomes the new normal, it’s increasingly clear that there is no new normal and that change is constant. Cloud technology is set to disrupt the data and analytics landscape in 2016 like never before.

With the escalating need to lower costs and provide greater access, the next 12 months are sure to be a roller coaster of activity and innovation in the cloud space.

Read this whitepaper to learn our predictions for 2016 including:

  • Hardware giants get creative
  • Cloud gets closer to copy/paste
  • Hybrid cloud strategies get easier

Gain Greater Sales and Marketing ROI with CRM and Marketing Technologies Integration

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General

Whether your team is looking to increase collaboration, decision making timelines or lead conversion, the implementation and integration of Customer Relationship Management (CRM) and Marketing Automation technologies have facts to back up their ROI. With benefits for both marketing and sales professionals, these technologies have demonstrated growth for companies across countless industries.

Gain Greater Sales and Marketing ROI with CRM and Marketing Technologies Integration

Empower Your Business to Connect with Customers & Grow Efficiently with Microsoft Dynamics

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Microsoft Dynamics CRM

Max is the hard-working owner of a fast-growing business. Like every business owner, Max knows what he wants to achieve. But not long ago, Max had a problem – he found the more demand increased, the more he struggled to keep up. Watch our video to see why Max chose Dynamics CRM Online and Dynamics NAV to replace his uphill struggles with well-managed business growth.

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