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Five Ways Small Businesses Are Powering Growth With Marketing Automation

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Salesforce Pardot

Marketing automation is a game changer for small businesses working with small marketing and sales teams — and Pardot clients are a testament to that fact. Learn how five small businesses are powering growth with marketing automation. See how you can achieve results like the following:

  • 50% increase in marketing productivity
  • 300% increase in marketing-qualified leads
  • 394% growth in sales opportunities
  • reduction in sales cycle length of 25%

Sprint Nextel Upgrades Communication Solution to Support Ongoing Mobile and Environmental Initiatives

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Microsoft SharePoint

Sprint Nextel is committed to providing the latest mobile tools and technology for employees, in addition to reducing the amount of real estate—and costs, both economic and environmental—to house them. As part of this ongoing effort, Sprint has long relied on a Microsoft unified communications solution. Sprint recently upgraded that solution with Microsoft Lync Server 2013 to provide enhanced communication, collaboration and voice capabilities to its 40,000 employees.

Introducing Office 365 Business

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Microsoft SharePoint

Office 365 Business provides all the familiar, installable apps you've come to depend on like Microsoft Word, Excel, PowerPoint and Outlook, on the devices you use most—like your laptop, tablet, iPad or smartphone. Plus, with 1TB (moving to unlimited) of OneDrive for Business storage, your files are never stuck on your computer at work or on your laptop at home so you can get work done—online or offline. You can share documents directly from your Office apps to work with your co-workers on the same document together—in real time.

Marketo to Bring Personalized Engagement to Social Advertising

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Marketo

SAN MATEO, Calif. – February 17, 2015 – Marketo Inc. (NASDAQ: MKTO), the leading provider of engagement marketing software and solutions, today announced it has been selected as a Facebook® Marketing Partner.  

Marketo is also unveiling two new solutions that connect Marketo’s Engagement Marketing Platform to Facebook Custom Audiences. Marketers can now improve their Facebook targeted advertising to both known and unknown audiences and make social advertising an integral component of cross-channel marketing campaigns.

Microsoft Dynamics CRM 2015 Cortana Demonstration

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Microsoft Dynamics CRM

This short video walks through how Cortana and mobility can help you be prepared to close and follow up on sales deals. Create tasks, add contacts and send reminders to coworkers all with the Microsoft Dynamics CRM app.

2015 Update Overview of Microsoft Dynamics Marketing

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Microsoft Dynamic Marketing

Here's a short informative video giving an overview of the newest capabilities in the Microsoft Dynamics Marketing 2015 update and explains the rich capabilities we've developed across three key pillars; multi-channel campaign management, sales & marketing collaboration and efficient marketing operations.

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